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Ultimate Auto Sale Ultimate Auto Sales is a leading Bay Area auto dealer located in Hayward, California, right in the heart of the Silicon Valley. With over 25 years of experience in the automotive industry, we have been providing customers with high quality pre-owned vehicles. We encourage you to browse our pre-owned inventory, schedule a test drive, and explore financing options.

Ultimate Auto Sales has been providing great savings to our customers since 1993 and believes that customer service means making your vehicle buying experience an enjoyable one.
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Ultimate Auto Sales has been servicing Northern California since 1993. We are extremely dedicated to making it easy for people to purchase the car that is right for them. We continue to thrive on referrals and repeat customers. Over the years, we have found it more important to have good will than advertising.
Based conveniently right off major highway 880 North & South. Coming from San Jose take the W Tennyson Road exit, Turn left on Mission Blvd. Coming from Oakland Take the Tennyson Road exit, Keep left at the fork, follow signs for Tennyson Rd E and merge onto W Tennyson Road, Make Left turn on Mission Blvd.
Disclaimer: All advertised prices exclude government fees and taxes, any finance charges, any dealer document preparation charge, and any emission testing charge. Vehicle availability is not guaranteed and subject to prior sale. All vehicle details advertised are true to our best knowledge, but not guaranteed.
If you don't see the exact vehicle you are searching for in our inventory, we can likely find the vehicle for you through our many sources. We have found vehicles for hundreds of satisfied customers who have utilized this service.
Reviews (22)
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Robert Torres
Jul 20, 2021
The owner was super nice and knowledgeable. Great prices on used cars
Timothy Ilustre
Nov 01, 2020
Great dealers! Alex has done right by me and I got the car I wanted. Very welcoming and had a great experience here!
Allen S.
Jun 22, 2020
I was concerned after reading some of the negative reviews about Ultimate Auto Sales, but due to my interest in one of their listed BMWs decided to contact them. I called and talked with Alex. He was very helpful, professional, and courteous. After about 6 months of looking for a car, I ended up getting a great deal on a BMW, with low Millage, and in excellent condition from Alex.

I usually don't write that many reviews, but believe that this company has received some unfair negative reviews, so felt that it was important to share my experience. I highly recommend Ultimate Auto and I will definitely buy from them again.
Melissa L.
Mar 12, 2020
So thrilled with the service and ease of buying! I was in the market for a cargo van and was searching the area. There was only one van on the lot and thought I should stop to check it out. Low and behold it was the most well maintained, modern van I had looked at that day. What really made me go for it was its condition and price! Exactly what I was aiming for but wasn't sure I'd find. Weeks later it continues to run great but does need some very basic love (oil, maybe tires). The process was quick, and I got an AWESOME loan that the owner connected me to. So grateful I found this dealership! #vanlife
Erik Egol
Oct 18, 2019
Got a good Chevy work truck here, Had a few small electrical glitches that the dealer was nice enough to pay for within the first week., Tires turned out to be completely dry rotted after having the vehicle inspected after purchase unfortunately., So that's 1000 bucks I lost right there But a very kind and efficient salesman.
Ellie
Jun 02, 2019
Ahmad is very cordial, calm, and professional. We never felt pressured to buy a vehicle. It was easy to test drive the car we were looking at, and the car ran excellently. He was transparent about the car's history & provided two additional reports to look at. He offered us a great deal on the car we were looking at. We would highly recommend this location while searching for your next vehicle.
Utkarsh Sharma
May 18, 2019
UPDATE: Alex just called me and threatened to sue me if I did not take this review down. Think twice about if this is the type of person you would like to do business with. Alex was very rude and made you feel uncomfortable for trying to get a good deal. He quote asked me "if working in finance makes me feel F'd up" and then brushed off my family members by saying they couldnt "afford it". RUDE RUDE RUDE. Look at the other reviews and DONT TRUST THEIR CARS.
Kj J.
Oct 27, 2018
Thank you Alex for helping me find the perfect car for me! I know it wasn't easy but we found exactly what I wanted a 2014 Honda CRV! Ultimate Auto Sales put up with my pickiness, and never rushed me to purchase something I truly didn't want. I highly recommend stopping and checking out Ultimate's inventory. Even if you don't see something you like, they are willing to find it for you! 5STARS without a doubt! AWESOME SERVICE! AWESOME SELECTION! AWESOME PRICES!
Jorge L.
Sep 08, 2018
Found these guys on craigslist they had the F-150 work truck I was looking for The price Was very reasonable and the condition was excellent! The best part Was definitely the service Alex Was Very polite and patient, and I can probably say I had one of the best conversations I've had in a while. I didn't feel pressured or intimidated which is one of the fears when stopping at a used car dealer we've all heard the stories. He was able to Finance me with a reasonable terms Definitely recommend this place to a anybody In the market for a Used Car.
Tatania V.
Oct 30, 2017
A lot few things add up to this 1 star. 1st off dealers records didnt show the 2 accidents the car was in and that it was a fleet vehicle, found this out myself online thru another car app. Dealer insists on going with bank of stockton. another no no! Third forgot a few things that were needed at signing. Made him come to us for additional signature because of our busy schedule, after he called numerous times and asked for us to drive to him.

And sadly 4th, My son purchased his dream car less than 3 weeks ago.14 days later he breaks down on the freeway. Fluids pouring out. The vehicle has been at a shop for over a week now. Added ins. Is a pain as well, but at least will cover damage.
Tiffany Ta
Sep 16, 2017
So I just moved to Hayward and I've been looking for a new car and this place popped up. I got to chat with the owners and I was eyeing this Ultima and they were really nice to give me a brief run down of financials. I even got to test it out too! I also told them honestly I have to hold out until I'm settled down and they were really nice about it and said I could come back and they would hold the car for me for a few days when I come back! :
Tiffany T.
Jun 21, 2017
Long story short, I found this place on yelp since it was time I got a new car and gave this place a shot. The owners are really nice and they took a no pressure approach on me. Even so much that they said I could take my time since I am new in the area and they said I could come back in a few days and hold this Ultima I was eyeing. Definitely coming back to own it and eye it some more at home, just until I get settled into my new place! :
Reza Z.
May 15, 2017
I bought many cars from ultimate auto sales for over 10 years and i have been pleased with their service and honesty. I had referred him many of my friends and family and they all had been pleases as well. The dealership always had clean and reliable cars with great financing to help my friends. God bliss them for their hard work.
Kitt B.
Apr 18, 2017
I found my dream car here and bought it 1 month ago. The next day the check engine light comes on so I took it back. This went on literally for 5 months swit no solutions. In fat once they were nice enough to give me a loaner But the problem is when I got my car back there was dog hair & slobber and my car STILL wasn't fixed. I could have fought them seriously At this point I started taking my car to FIat (yeah I'm the Fiat girl guys) I have been to Fiat berkeley 3 times and they can't even fix the car (review coming for them also).

The biggest problem I have are the lies somebody's reading this thinking wow you're mad a car salesman lied to you, yeah I am actually. I was going to buy the car regardless I told them this and I also said I want the truth. THis car STILL doesn't run right. I worked with Bijan & Don. both liars
Elizabeth O.
Feb 26, 2015
Purchased my 2007 Mini Cooper from here. The transaction to get it was a bit complicated, but that was mostly due to my fault anyhow. Otherwise, Ahmad was so helpful through the process. Very nice, friendly atmosphere here! Overall I'm very happy with this dealership.
Rohit S.
Dec 15, 2014
The worst people to ever buy a car from. Ultimate assholes is what they should call themselves. They didn't wanna help us in the start to buy the car. And when we did and negotiated they're employee said " we hate dealing with your kind" if race is the issue your in the wrong business. But moral of the story a couple months after Buying the car.

They cars coil pack went out and I didn't bug them about it, but I had a spare tire from when they sold the car. And when I used that spare tire it went flat too and when I called to ask them if they could just help me out with my tire issue they hung up on me saying it's not their issue
Reza John Zargari
Jan 07, 2014
Very honest and experienced. I have bought several cars from them within past 10 years and every time we had a good experience.
Cameron C.
Feb 25, 2012
I purchased a 2001 Subaru Outback Limited from Rosana at the end of last summer. I love the car and remember how cooperative and helpful everyone was in the process of buying the vehicle that I knew I had to come back and give a review. I haven't had any problems with the car and I have driven it over 10,000 miles since I bought it. This was my first true car buying experience and Rosana explained everything to me very patiently and very clear.

It was a positive experience and I was very pleased, especially after shopping for the right car for over a week and finally finding a dealership that was willing to work with me. If you are looking to buy for this dealership i highly recommend it.
Derek T.
Dec 22, 2011
I had a great experience buying from Ultimate. I had been looking for a suburban or Yukon for a few weeks, and was having trouble finding the quality I wanted (excellent) for the price I wanted (low). I saw one at Ultimate that looked great but I was worried the price might be too high. After driving the car, I knew I wanted it. I made Alex an out-the-door offer that was lower than listed, but he worked it until he had it.

No haggling, no nonsense. I drove the car home that night, and it's been great. DMV paperwork came within a couple weeks and now it's all official. I would recommend Ultimate to anyone.
Daren S.
Nov 16, 2011
Alex & Ahmad are amazing! I was VERY pleased with the 2005 Dodge Magnum that was purchased. The car is extremely clean, runs great & were happy! Alex is down to earth & VERY hard working! The most important thing to me was that Alex kept his word. I will DEFINITELY be back to buy my daughters car from them & I would HIGHLY recommend this dealership to friends & others.
Claudia B.
Oct 25, 2011
What can I say! I put in my credit application on Wednesday and was driving out the lot on Saturday. The only delay was because I could not make it there on Wednesday. Alex was so helpful, professional, organized, and easy going. We love are new car and will definately will go to Ultimate Auto Sales again!
Philip T.
Jun 23, 2011
Is all I have to say, is go to this, and ONLY this dealership. All of their cars are like brand new! Alex is absolutely amazing, the woman there (I forgot her name!) was also incredibly nice. It is a very well-run business. These are people you can really trust, and there aren't many dealerships out there where I can say this. I worked with Alex on purchasing my vehicle, and he was very professional--exceeding far beyond the standards.

Also very laid-back. A very comfortable, at-home atmosphere. Also, the car looked better in person than in the picture, which surprised me. Absolutely unforgettable, amazing experience! Thank you Ultimate Auto Sale!